What will the judges be looking to see in the pitches?

The core social mission driving our agents’ enterprises must be crystal clear in their pitches. What is it that motivates them to want to succeed in these inherently risky and insecure markets?

Our judges will also want to see that the agents have deeply researched their market, potential beneficiaries and business growth opportunities. 

They will be looking for a properly identified and articulated social problem and answers to questions such as:

• Where does the problem exist and who does it affect? 
• How will revenue or operating funds be generated?
• How do they plan to scale?

The more clearly our agents are able to say what the problem is, who it impacts, and how they can solve it, the higher the chance they can convince our judges of their social enterprise’s potential.